What developers think about InGame Advertising

We teamed up with the guys from Pocketgamer.biz to support their annual mobile games developer trends survey. Download our latest paper featuring previously unreleased findings from the study with an exclusive look at the monetization and InGame advertising trends.

  • Business models
  • Monetization strategies
  • Impact of InGame advertising on retention and gameplay
  • Top features when integrating a monetization platform

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The perfect blend

The perfect blend

Reflecting a common trend in the mobile games industry, it was interesting to see this month’s Gamesforum event in Barcelona switch to a two-day format, with a daily focus on User Acquisition (UA) and Monetization. This makes total sense in the context of how...

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