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AdInMo partners with NumberEight for Demographic Targeting

AdInMo partners with NumberEight for Demographic Targeting NumberEight introduces new demographic targeting at scale using AI intelligence. NumberEight, a leading identity platform for AI-based behavioural intelligence, is proud to announce the release of its...

AdInMo Developer Shoutout

AdInMo Developer Shoutout Mobile games development is a fine balance between creating the best games for players and paying the bills. We get it. Here’s our regular check in on some of the latest developers doing just that by increasing monetization while improving...

Mad week at MAD//Fest

Mad week at MAD//Fest The team at MAD//Fest pulled off another amazing gathering in East London. Fantastic content across all marketing disciplines and a great lens through which to see in-game advertising in the context of brand marketing. Here’s our COO, Joanne...

Gaming is green – here’s why…

Gaming is green – here’s why… Did you know that the advertising industry emits more emissions than the entire aviation industry (Sharethrough)? Scary isn’t it? Programmatic is now fundamental to the  digital ad ecosystem; however the delivery and...