Staying at home: the staggering worldwide impact on the digital games industry
Amid the Covid-19 crisis, spending on digital gaming has reached record highs of $10.8bn in March 2020 with mobile gaming contributing more than 50% of this total at $5.7bn. This comes as no surprise as many individuals are using gaming as a positive source of entertainment and keeping connected with each other while staying safe at home.
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Apex Mobile Media and AdInMo forge partnership to accelerate in-game advertising adoption
In-app adtech provider has partnered with UK based AdInMo to bring in-game advertising to its Canadian clients. InGamePlay brand advertising platform AdInMo and Apex Mobile Media, a leader in mobile in-app advertising have announced a partnership to bring in-game...
Game Spotlight: Gumslinger from Itatake
Swedish developer Itatake were 2021 winners of Google Play’s Indie Games Festival with Gumslinger: a gummy sweet inspired PVP shootout. In this first post in our new Game Spotlight Series, we chat to the team about their success and experience of monetizing with...
Immersive in-game advertising campaign promotes Doctor Who: Worlds Apart NFT Drop
We are excited to announce our partnership with Reality Gaming Group to promote the launch of its third drop of Doctor Who: Worlds Apart non-fungible tokens (NFTs). Doctor Who: Worlds Apart is an upcoming officially licensed digital trading card game published by...
