Scottish Games Week 2023

Oct 24, 2023

We are proud to be supporing SGW23 next week, which kicks off in our hometown of Edinburgh on Monday 30th October. Have a look at what’s in store:

 

Monday 30th October – Developers, Edinburgh

Our CEO and Co-founder will be speaking at the Industry Conference on a session all about the Game Gold Rush: Navigating the new frontiers of game monetization.

He’ll be joined on stage by AdInMo partners ZBD as well as Digital River and Sumo Digital in a session moderated by Pocketgamer’s Chris James. The session explores the latest trends and innovative monetisation strategies as well as dissects the delicate balance between profitability and player satisfaction. Topics will include IAP, alt-app stores, incentivization and in-game advertising.

Team AdInMo will also be showcasing at the EXPO.

 

Tuesday 31st October – Advertisers, Edinburgh

We often talk about a two-sided market-place, but it’s not often they end up at the same conference! On Tuesday morning we’re hosting the Big Games Breakfast for media agencies. 

Speakers include NSPCC and Open X as part of an informal morning of networking, case studies and mimosas.

Register for free here.

Thursday 2nd November – Awards, Glasgow

AdInMo has been nominated in the Tools & Technology category at the Scottish Games Awards which will be opened by Scotland’s First Minister Humza Yousaf.

Will we win? We’ll let you know!

The awards are also supporting a fantastic initiative Games for the Weans from Glasgow’s Children’s Hospital to raise funds to buy adapted gaming equipment, consoles and video games for the boys and girls at Scotland’s biggest children’s hospital.



 

More…

Meet us at Maximídia 2023

Meet us at Maximídia 2023

We're heading to São Paulo for Maximídia 2023. It's a new stop on the AdInMo event tour this October! We're off to Brazil to attend Maximídia 2023 - one of the biggest digital marketing events in Latin America.  Our wonderful Senior Sales & Partnerships manager,...

read more
Why is everyone still eating at McDonalds?

Why is everyone still eating at McDonalds?

At DMEXCO 2023, IAB Europe previewed the results of its Attitudes To Programmatic Advertising Survey. Here we lift the hood on one of its key findings: the pivotal shift back to the use of third-party data. DMEXCO is always a great barometer for digital advertising...

read more
Mobile Privacy Webinar: An obstacle or an opportunity?

Mobile Privacy Webinar: An obstacle or an opportunity?

Join us on Wednesday 20th September 2023, for a free to register webinar with Gamesforum on how to leverage privacy compliance requirements when it comes to mobile games monetization. With Google’s recent announcement about consent management  platform requirements,...

read more
Share This