July Developer Shoutout
Each month we want to give kudos to our developer community. Mobile games development is a fine balance between designing the best games, keeping players happy and paying the bills. We get it. These...
InGamePlay breast cancer awareness campaign targets young and male mobile gamers
UK cancer charity Walk the Walk's in-game advertising campaign sees 58% take or plan to take action, with a 24% increase in likelihood to donate among male audience AdInMo, the InGamePlay brand...
Rovio VP of advertising Jarkko Rajamäki discusses in-game ads approach
As part of our #InGameAdMonth with Pocketgamer.biz we spoke to Rovio’s VP of advertising Jarkko Rajamäki to learn more about the publishing giant's in-game advertising and how developers can take...
Designing for InGamePlay Brand Ads
Download V3 of our Integration Guide AdInMo’s InGamePlay brand ads are seamlessly integrated into mobile games. Crucially our ads are click-free which means they don’t interrupt gameplay and...
June Developer Shoutout
Each month we want to give kudos to our developer community. Mobile games development is a fine balance between designing the best games, keeping players happy and paying the bills. We get it. These...
Meet AdInMo at Pocketgamer Connects Digital #7
Sadly not in London, but we're still looking forward to Pocketgamer Connects Digital #7. We've got some great sessions as part of the Growth Track and the AdInMo sales & design teams will be...
Rethinking In-Game Advertising: an interview with Saurav Dutta from InMobi
As part of Rethinking InGame Advertising month we take a dive into a PocketGamer.biz interview surrounding the ongoing evolution of in-game advertising with Saurav Dutta, the Director of Product...
More Hyper than Casual: The Changing Face of Hyper Casual Games
Featured Images, Left to Right: Fat 2 Fit! (VOODOO, 2021), Count Masters (Freeplay, 2021), and Run of Life (VOODOO, 2021) If you’re involved in the mobile games industry, then you won’t have...
Walking the Walk of Mobile InGame Advertising
On Wednesday 9th June we will be previewing the results of recent InGamePlay brand advertising campaign with breast cancer charity Walk the Walk to IAB members as part of IAB UK's Gaming Week. We're...
May Developer Shoutout
Each month we want to give kudos to our developer community. Mobile games development is a fine balance between designing the best games, keeping players happy and paying the bills. We get it. These...
Player Insights 2021
What do players really think about ads in mobile games? In conjunction with Pocketgamer.com we decided to find out! Whilst advertising is accepted by consumers if they want to play the games they...
April Developer Shoutout
Each month we want to give kudos to our developer community. Mobile games development is a fine balance between designing the best games, keeping players happy and paying the bills. We get it. These...
Developers want ads that don’t piss players off!
Our CTO Chris Wright recently took part in a fireside chat at Pocket Gamer Connects to discuss the potential of InGamePlay brand advertising. He was joined by Hannes Hultgren, CSO at Impact Unified...
Vulcron and AdInMo partner to monetize mobile multiplayer game
Developers of hit first person shooter Pixel Strike 3D release Android and IOS updates featuring InGamePlay brand ads. AdInMo, the mobile InGamePlay™ brand advertising platform, today announced a...
Fireside Chat @Pocketgamer Digital 6: AdInMo and Impact Unified
Join us on 19th April at Pocket Gamer Connects Digital #6 when our CTO, Chris Wright and Hannes Hultgren, CSO from Impact Unified, will be chatting to Dave Bradley from Steel Media to discuss the...