Mobile Games Developer Trends Report 2021
Developer Trends Survey Sponsored by AdInMo
We are delighted to see (for the second year running) this study identify non-interruptive ad formats as the preferred monetization method that most developers will trial in the upcoming months.
Our optimism for the mobile games development industry and the prediction of a bright future haven’t changed and 2021 has been an excellent stepping-stone towards the realization of that vision.
The report contains the results of our most recent survey of the world’s game makers. We’ve broken down the feedback from that survey into six topic areas, shining a light on developers’ current preoccupations.
More…
5th April: Mobile Monetizer Summit
Calling all developers and publishers. Join us in London, to discover the latest trends, issues and opportunities in mobile advertising and monetisation. On Tuesday 5th April we’re co-hosting a free, invite-only Mobile Monetiser Summit in association with...
A History of In-Game Advertising and Why They Just Work
Back in 2008 WIRED published an article titled “Why In-Game Ads Just Won't Work”, exploring why in-game advertising would eventually become “...a thing of the past.” As CEO and co-founder of an in-game advertising company, you may be surprised to learn I agree with...
Game Spotlight: Virtual Droid 2 from Castry Games
In Virtual Droid 2, Castry Games showcases the potential of a mobile Metaverse in a game that lets players immerse themselves in a range of zones and interact with others online. Here, we discuss their experience monetizing with AdInMo’s SDK and their thoughts on...
