Mobile Games Developer Trends Report 2021

Developer Trends Survey Sponsored by AdInMo

We are delighted to see (for the second year running) this study identify non-interruptive ad formats as the preferred monetization method that most developers will trial in the upcoming months.

Our optimism for the mobile games development industry and the prediction of a bright future haven’t changed and 2021 has been an excellent stepping-stone towards the realization of that vision.

The report contains the results of our most recent survey of the world’s game makers. We’ve broken down the feedback from that survey into six topic areas, shining a light on developers’ current preoccupations.

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AdInMo powers-up to advance player-first in-game advertising

AdInMo powers-up to advance player-first in-game advertising

Two former ‘MediaMathers’ join Team AdInMo’s Product Division to build out its measurement and addressability solutions enabling insight driven brand experiences in mobile games.  AdInMo, the mobile in-game advertising platform that gets brands into games in a way...

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Game Spotlight: Super Mart from Arcadian Lab

Game Spotlight: Super Mart from Arcadian Lab

Indie developers, Arcadian Lab, specialize in creating free-to-play idle-arcade mobile games with several sucessful titles in their portfolio.  Earlier this year the studio decided to add intrinsic in-game advertising as part of their monetization mix, and after...

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Meet us at Maximídia 2023

Meet us at Maximídia 2023

We're heading to São Paulo for Maximídia 2023. It's a new stop on the AdInMo event tour this October! We're off to Brazil to attend Maximídia 2023 - one of the biggest digital marketing events in Latin America.  Our wonderful Senior Sales & Partnerships manager,...

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