Meet us at the Programmatic Pioneers Summit
London Calling! 25th and 26th May 2023
Programmatic in-game advertising is definitely pioneering and we’re looking forward to connecting with attendees at the Programmatic Pioneers Summit in London next week.
If you’re attending either of the days, be sure to book a meeting with one of the team to catch up or find out how InGamePlay brand advertising is helping advertisers pioneer both addressability and attention measurement challenges.
More…
AdInMo & SmartyAds partnership connects programmatic buyers to InGamePlay brand advertising opportunities
Advertisers of SmartyAds can now access AdInMo’s global mobile games ad inventory across all Smartphone devices to better engage the hard-to-reach Gen-Z and Millennial audiences. We recently announced a new partnership with a global programmatic advertising ad tech...
YT Branding Group – Ad measurement was great; now it’s a curse
Interview with Yvonne Tocquigny, partner at TY Branding Group “Half the money I spend on advertising is wasted; the trouble is I don't know which half”. This sentence, attributed to department store owner John Wanamaker, has become a legendary comment on the...
AdInMo SDK launches on the Unity Asset Store
New Design Clinic invites developers to benchmark InGamePlay Brand Advertising monetization potential AdInMo’s InGamePlay™ brand advertising SDK from is now available to all mobile game creators via the Unity Asset Store, the global marketplace where game developers...
