Meet us at PG Connects London 2024
Meet Team AdInMo at PG Connects London on 22nd-23rd January 2024!
We’re super excited to be heading to The Brewery next week for Pocket Gamer Connects London. It’s going to be an epic start to events in 2024, and we can’t wait to meet up with our industry pals and dive into all things ad monetization and in-game advertising.
If you’re attending either of the days, drop us an email to book a meeting with one of the team and find out how InGamePlay brand advertising is helping publishers and developers monetize their mobile games.
More…
Meet us at Gamesforum London
Meet Team AdInMo at Gamesform London on Thursday 15th September! One of our favourite events Gamesforum returns to London this month and Team AdInMo will be out in force catching up with fellow ad monetizers. Our CEO Kristan Rivers and COO Joanne Lacey will be lifting...
Mobile Games Contextual Targeting: Game On
The mobile games ecosystem has been living in and adjusting to a cookie-less, contextual advertising world for a while. With iOS 14, Apple’s deprecation of IDFA in April 2021 was a much-needed shock to the system for both the games and advertising industries; mobile...
Measurement Standards for In-Game Advertising Released (finally!)
In a joint collaboration between IAB, IAB Tech Lab, and the Media Rating Council (MRC), IAB has released its Intrinsic In-Game (IIG) Measurement Guidelines to establish updated measurement guidelines for in-game advertising. AdInMo is proud to have collaborated in...
