Meet us at PG Connects Helsinki 2023
Next stop for Team AdInMo is Helsinki on 12th to 13th September.
We’ve just about recovered from Gamescom in time to pack our bags for PG Connects Helsinki 2023. As always we’re looking forward to rubbing shoulders with top industry experts & thought leaders and super excited to meet both new and established game developers.
If you’re attending the event, we’d love to connect and share with you how InGamePlay brand advertising helps publishers and developers with new monetisation. Book a meeting with AdInMo’s Lewis Horgan or drop us an email.
More…
AdInMo Interviews | Enric Pedró – Tilting Point
Earlier this year we co-hosted the Pocket Gamer Mobile Monetiser Summit packed with expert insights on future-proofing game monetization strategies. We caught up with Enric Pedró, VP of Growth at Tilting Point where he’d been speaking on stage about looking beyond...
In-game Viewability and Measurement Guidelines
AdInMo part of the industry taskforce developing new guidelines for in-game advertising. In a joint collaboration with IAB Tech Lab, and the Media Rating Council (MRC), IAB US has established updated measurement guidelines for ads that appear within gameplay. The...
Bring it on. Driving change in the ad-ecosystem.
Last week, AdInMo's Ad Ops Director, Reece Eaton, was at ATS London 2022. The ad industry’s favourite event (Cannes who…?) put the quest to create consumer-centric, privacy-first marketing front and centre, and Reece shares his takeaways on the solid progress made.ATS...
