Meet us at Gamesforum London
Meet Team AdInMo at Gamesform London on Thursday 15th September!
One of our favourite events Gamesforum returns to London this month and Team AdInMo will be out in force catching up with fellow ad monetizers. Our CEO Kristan Rivers and COO Joanne Lacey will be lifting the hood on in-game advertising in the following sessions:
A Fistful of Dollars: Everything you need to know about in-game advertising – 12.35PM
Best and worst practices for optimizing your in-game advertising integrations using real case studies. Plus Kristan will share seven products and updates to make immersive ads an integral part of your hybrid monetization strategy.
What does ‘adland’ actually want and need from your mobile game? – 5PM
Hosted by Joanne who is a member of the industry advertising trade body IAB’s taskforce on measurement and joined by in-game media expert guest Brendan Carney from Asobu. This roundtable explores ad monetization from the advertisers perspective. Emerging formats such as in-game advertising are getting lots of attention, but what does adland actually want and need from the games ecosystem?
If you’re a publisher – ping us at info@adinmo.com for a comp ticket or register now for your Gamesforum London ticket and look for the AdInMo team at our table (we’ll be the ones in the orange t-shirts) to ask us how immersive InGamePlay brand advertising is helping publishers and developers with new monetisation in mobile games.
Kristan Rivers
CEO & Co founder
AdInMo
Brendan Carney
CEO
Asobu
Joanne Lacey
COO
AdInMo
More…
Team AdInMo’s Top 10 Favourite Mobile Games in 2023
This year, Team AdInMo’s annual debate about our favourite mobile games was more heated than ever! 2023 saw plenty of hot new titles being released including Final Fantasy VII Ever Crisis and Teenage Mutant Ninja Turtles: Shredder’s Revenge but were they good enough...
In-game advertising campaign drives search uplift for Brazilian FMCG brand FOODZ
AdInMo and Foodz brand awareness campaign drives an 11.5% Google search increase In our latest case study for brand awareness we reveal the powerful impact of its recent in-game campaign for Brazil-based nutritional food drink company, Foodz. Foodz, which recently...
AdInMo & Usercentrics consent management partnership accelerates European in-game monetization
Developer case study on consent implementation highlights significant uplift across key monetization metrics CPMs, fill rate and ARPDAU. We’ve just published the first results of our joint industry education programme with Consent Management Platform (CMP)...