Meet us at Gamesforum London 2024
Meet Team AdInMo at one of our favourite games industry events, Gamesforum London
Gamesforum returns to London in September where AdInMo will be previewing the results of our industry study on Hybrid Monetization.
Our co-founder and CEO, Kristan Rivers willl be exclusively sharing insights from the study on looking at the market shift towards hybrid monetization and revealing the current and forecasted mix of IAA vs IAP monetization.
He’ll be joined on stage by two participants of AdInMo’s InGamePlay 3.0 Beta Programme to discuss the findings and their views on whether hybrid monetization is already here.
Session: “Hybrid Monetization – Is it here or is it coming?” – 14:30
Book a meeting with Team AdInMo to learn more about our InGamePlay 3.0 clickable ad units.
Kristan Rivers
CEO & Co-founder
AdInMo
John Wright
VP of Mobile Publishing
Kwalee
Mike Hudson
CEO & Co-founder
KLYN
More…
How Equativ is levelling-up its gaming marketplace with in-game advertising
With approximately 3 billion gamers worldwide, the gaming market surpasses the combined size of the TV and Music industries. Projections indicate that gaming revenues are expected to reach nearly $350 billion by 2027. The IAB has made significant strides in...
Mad week at MAD//Fest
The team at MAD//Fest pulled off another amazing gathering in East London. Fantastic content across all marketing disciplines and a great lens through which to see in-game advertising in the context of brand marketing. Here’s our COO, Joanne Lacey’s highlights from...
Gaming is green – here’s why…
Did you know that the advertising industry emits more emissions than the entire aviation industry (Sharethrough)? Scary isn’t it? Programmatic is now fundamental to the digital ad ecosystem; however the delivery and measurement of advertising is a significant factor...
