Meet us at DMEXCO 2024
In-game advertising at DMEXCO. Cologne EXPO Centre
Team AdInMo is off to the beautiful city of Cologne for DMEXCO 2024; the hottest digital marketing & advertising showdown in Europe.
On on both Wednesday 18th and Thursday 19th, as part of our industry buyer education programme, we are co-hosting a series of roundtables and briefings on in-game advertising with some of our amazing partners Usercentrics, IAB Tech Labs and Pixalate to fly the flag for immersive in-game formats and dive into the ingredients required to scale in-game as a media channel.
Find out more here and register your interest.
Book a meeting with Alina Antonenko or Kristina Zhulavska
More…
A better way to game
The call to arms of NSPCC’s inaugural Game Safe Festival was ‘to help build a safer online world for young people’. Our COO Joanne Lacey participated in a roundtable of publishers & developers, platforms, industry bodies, eSports teams and influencers to play and...
AdInMo appoints contextual tech guru as Chief Product and Technology Officer
AdInMo’s leadership team expansion continues with the appointment of Richard Brindley as CPTO. Previously CIO at contextual targeting pioneers Vibrant Media, he sees privacy-first addressability as the unlock for brand advertisers wanting to reach relevant audiences...
Rewarding players and privacy is rewarding
From non-intrusive in-game brand ad formats to rewarded play discussion led by Felix Braberg Co-founder, two & a half gamers explored the latest thinking in the rewarded space to better understand the innovations and requirements for monetization & retention....
