Meet us at DMEXCO 2024
In-game advertising at DMEXCO. Cologne EXPO Centre
Team AdInMo is off to the beautiful city of Cologne for DMEXCO 2024; the hottest digital marketing & advertising showdown in Europe.
On on both Wednesday 18th and Thursday 19th, as part of our industry buyer education programme, we are co-hosting a series of roundtables and briefings on in-game advertising with some of our amazing partners Usercentrics, IAB Tech Labs and Pixalate to fly the flag for immersive in-game formats and dive into the ingredients required to scale in-game as a media channel.
Find out more here and register your interest.
Book a meeting with Alina Antonenko or Kristina Zhulavska
More…
First Time User Experience: Why it Matters, and How to Get it Right
You only get one chance to make a good first impression; this statement is just as true for a mobile game as it is for yourself! It’s something that every developer knows, and yet tutorials continue to be a developmental afterthought, often lacking in execution. This...
AdInMo Strengthens In-Game Ops Team
AdInMo hires former Viacom and Gameloft executives. We’re delighted to announce two new members of Team AdInMo as part of our scale-up plans. Reece Eaton joins as Ad Operations Director and will work with AdInMo’s global demand partners including InMobi, Pubmatic and...
What will be the Winning Monetization Mix for 2022
I've been reflecting on the great insights shared among games industry peers at the recent PocketGamer.biz roundtable. Joining me on the panel was: Tianyi Gu: Newzoo Market Lead Telecom & Mobile ServicesAlex Olthoff: Yodo1 Head of MAS Customer ProductMichal...