Meet us at DMEXCO 2024
In-game advertising at DMEXCO. Cologne EXPO Centre
Team AdInMo is off to the beautiful city of Cologne for DMEXCO 2024; the hottest digital marketing & advertising showdown in Europe.
On on both Wednesday 18th and Thursday 19th, as part of our industry buyer education programme, we are co-hosting a series of roundtables and briefings on in-game advertising with some of our amazing partners Usercentrics, IAB Tech Labs and Pixalate to fly the flag for immersive in-game formats and dive into the ingredients required to scale in-game as a media channel.
Find out more here and register your interest.
Book a meeting with Alina Antonenko or Kristina Zhulavska
More…
Beyond Banner Ads Part 4: Promoting IAPs to optimize for higher ROI
The final instalment from advisor Tiffany Keller in our series deep-dive series looks at how to harness player intentionality to serve the right message with higher ROI than an impression, with analysis on Spades Fever. When you’ve solved for the Substitution Effect...
Beyond Banner Ads Part 3: Advanced Use Cases
AdInMo Advisor Tiffany Keller continues to put monetization theory into practice reviewing top hybrid casual game Wordscapes with analysis on the use of Ad Removal IAPs and double stacking ad units I’ll continue my meditation on the oft underestimated humble banner ad...
Meet us at Gamesforum Barcelona 2025
Hybrid Monetization and Retention Insights to be unveiled At Gamesforum Barcelona our CEO and co-founder, Kristan Rivers, will be on stage with our partners SuperScale sharing the latest InGamePlay data insights from a case study on the classic free-to-play mobile...
