Meet AdInMo at the HyperCasual Games Conference 2021
We are back and looking forward to the HyperCasual Games Conference. We’ve got some great sessions throughout the event and the AdInMo sales & design teams will be available to chat about all things InGamePlay.
- Thursday Session – 8:30 – 9 AM BST – Designing InGame Ads and why they are perfect for hyper casual games.
Our resident Head of Game Design, Nathan Ball, will be sharing best practice recommendations for developers looking to integrate in-game advertising into their games.
Imagine if you could have the best of both worlds: Strong monetization and ads that don’t annoy your players. InGamePlay brand advertising is served directly into the gameplay itself seamlessly integrated like any other game object.
This session walks you through best practices when designing in-game ad placements. Learn about the key principles behind generating viewable ad impressions and how to optimize your ad monetization without impacting churn.
- Friday Session – 10:30 – 11:30 AM BST – Games Marketing 2021: Advertising & Monetisation
Our CTO Chris Wright joins a fantastic panel line-up featuring AppLovin, Espresso Publishing, Anzu.io and AudioMob.
More…
——
Don’t Lose Players. Rethink Your Monetization Strategy.
What are the main considerations developers have when it comes to optimizing their monetization mix? Not just $$! Read this handy infographic to discover what developers really think about their future ad strategies.
Drop the FUD, it is time to move forward with the three C’s
Reflecting on the fantastic discussions and learnings from Gamesforum’s inaugural Laser Series in London (yeah! to live events again, finally), I believe the mobile games industry has been in a period of FUD – Fear, Uncertainty and Doubt, but instead think we need to...
Download the results of the Developer Trends Survey
The one constant in the global games market is change. Very little remains static in a rapidly evolving industry being pushed forward by new technology, new markets, and the seemingly endless demand for new gaming experiences.We are delighted to see (for the second...
