Meet AdInMo at the HyperCasual Games Conference 2021
We are back and looking forward to the HyperCasual Games Conference. We’ve got some great sessions throughout the event and the AdInMo sales & design teams will be available to chat about all things InGamePlay.
- Thursday Session – 8:30 – 9 AM BST – Designing InGame Ads and why they are perfect for hyper casual games.
Our resident Head of Game Design, Nathan Ball, will be sharing best practice recommendations for developers looking to integrate in-game advertising into their games.
Imagine if you could have the best of both worlds: Strong monetization and ads that don’t annoy your players. InGamePlay brand advertising is served directly into the gameplay itself seamlessly integrated like any other game object.
This session walks you through best practices when designing in-game ad placements. Learn about the key principles behind generating viewable ad impressions and how to optimize your ad monetization without impacting churn.
- Friday Session – 10:30 – 11:30 AM BST – Games Marketing 2021: Advertising & Monetisation
Our CTO Chris Wright joins a fantastic panel line-up featuring AppLovin, Espresso Publishing, Anzu.io and AudioMob.
More…
——
Game Spotlight: Horror Hospital 2 from Heisen Games
Horror Hospital 2 is a horror survival game set in an eerie abandoned hospital where a multitude of peril awaits the player. Created by Heisen Games, it was released earlier this year and is a sequel to the original hit title Horror Hospital from 2016 and has already...
Advertising in a Privacy-first World
Chris Wright, Technical Advisor, AdInMo closed out this year’s Digital Transformation Summit by discussing the shift away from metric-based advertising to a more transactional and experiential model. This article was written by Graham Turner, Sub Editor for DIGIT...
Meet us at Gamesforum Seattle
Meet Team AdInMo Stateside on Wednesday 26th October It’s almost time to saddle up for the next Gamesforum this time taking place in Seattle. AdInMo's CEO and Co Founder, Kristan Rivers will be presenting a practical guide on how to monetize with in-game advertising...
