InGamePlay Genre Guide

InGamePlay brand advertising is a useful monetization strategy for any free-to-play mobile game. Non-interruptive ads don’t break player immersion and become part of the actual gameplay. 

But that doesn’t mean there is a one-size fits all implementation strategy across different game genres. 

This guide takes a deep-dive genre by genre at in-game advertising best practices and provides useful tips for optimizing your monetization strategy and ad placement integrations depending on your game’s genre.

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Meet us at Gamesforum London 2023

Meet us at Gamesforum London 2023

Team AdInMo are off to London for a game monetization show down on 18th October 2023. We're delighted to be speaking on two panels next week at the jam packed Gamesforum London 2023:  2:25pm - Privacy: a blessing in disguise? How privacy unlocks revenue for Mobile...

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AdInMo powers-up to advance player-first in-game advertising

AdInMo powers-up to advance player-first in-game advertising

Two former ‘MediaMathers’ join Team AdInMo’s Product Division to build out its measurement and addressability solutions enabling insight driven brand experiences in mobile games.  AdInMo, the mobile in-game advertising platform that gets brands into games in a way...

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