Player Insights 2021
What do players really think about ads in mobile games? In conjunction with Pocketgamer.com we decided to find out! Whilst advertising is accepted by consumers if they want to play the games they want for free, the number of ads and different ad formats can have a detrimental effect on the player experience. Here are some of the key takeaways.
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Scottish Games Week 2023
We are proud to be supporing SGW23 next week, which kicks off in our hometown of Edinburgh on Monday 30th October. Have a look at what’s in store: Monday 30th October – Developers, Edinburgh Our CEO and Co-founder will be speaking at the Industry Conference on...
Hardcore or Casual? Both. Neither. That’s not the point!
AdInMo’s Senior Partnership Manager for LATAM, Manuela Magalhaes was recently at Maximidia in Brazil and here shares her takeaways from the show. Despite LATAM being big adopters of in-game advertising, it’s clear the potential of immersive formats is much greater in...
AdInMo pioneers first ever Rewarded InGamePlay Ads with fintech partner ZBD
Partnership opens up an exciting new monetization world of benefits for both players and developers of mobile games and raises the bar with its immersive in-game ad formats and rewarded adtech solution We delighted to announce our technology partnership with ZBD, a...
