Game Spotlight: 100 Doors Escape from Prison from Peaksel

Apr 22, 2022

With 100 Doors: Escape from Prison, Peaksel have unlocked the secret to a great InGamePlay ad integration.

The game is a classic escape-the-room style puzzler with a gritty prison twist, where players must scheme their way to a solution in each cell, each conundrum they solve bringing them closer to their ultimate escape.

In-Game Advertising Integration

The ads that Peaksel have placed in the game are both natural and practical, taking the form of framed pictures on the walls of the various cells the player must escape from. These blend nicely into the background in each level, while also delivering consistent, reliable impressions throughout gameplay. In the video below, we take a detailed look at what they’ve done:

More…

Meet us at PGC London 2025

Meet us at PGC London 2025

PG Connects London is always the best way to kick off the New Year Collaboration across the ecosystem is key and we’re delighted to be co-hosting sessions at Pocket Gamer Connects London 2025 with our partners SuperScale and Usercentrics in the Monetiser and Global...

read more
Beyond Banner Ads Part 2: In-game ads in Match 3D Games

Beyond Banner Ads Part 2: In-game ads in Match 3D Games

Continuing our expert series, AdInMo Advisor Tiffany Keller puts monetization theory into practice with a case study on Hexa Sort by Applovin’s Lion Studios.   Hexa Sort by Lion Studios, a part of the Applovin family, is a break-out hybrid casual hit that’s grown the...

read more
Beyond Banner Ads: Part 1

Beyond Banner Ads: Part 1

In this new series, monetization expert and AdInMo Advisor Tiffany Keller gives a masterclass in monetization theory with insightful use cases how in-game formats drive player engagement    I’ll be honest: banners used to be the signal of a game with low retention-...

read more
Share This