Designing for InGamePlay Brand Ads
Download V3 of our Integration Guide
AdInMo’s InGamePlay brand ads are seamlessly integrated into mobile games. Crucially our ads are click-free which means they don’t interrupt gameplay and actually help player retention. It’s a great incremental monetization channel that keeps players (and designers) happy.
The Integration Guide is written by our in-house Game Designer, for Game Designers. It walks you through how to start placing InGamePlay brand ads in your games and includes the practical basics of this exciting new ad category as well as lots of tips and techniques based on game design theory to optimise your implementation.
This updated version of the guide also includes additional information on the improved debugging tools that come with SDK V2.2, and a useful Tools & Resources section, which you can refer to before, during, and after your integration for a helping hand.
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AdinMo vs. The Status Quo – Why Dynamic In-game Ads are the Future
When traditional digital advertising formats such as video and banner ads first became available within mobile apps, they were seen as game-changers. Giving users the capacity to interact directly with ads via clickthrough and, crucially, giving advertisers the...
The Observer Effect – How Clicks Changed Advertising
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How Dynamic In-Game Ads Change the Game
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