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February Developer Shoutout

February Developer Shoutout Each month we want to give kudos to our developer community. Mobile games development is a fine balance between designing the best games, keeping players happy and paying the bills. We get it. These are the developers pioneering the use of...

Monthly Developer Shoutout

Each month we want to give kudos to our developer community. Mobile games development is a fine balance between designing the best games, keeping players happy and paying the bills. We get it. These are the developers pioneering the use of native InGame advertising in...

InGamePlay Review #1 H.I.D.E.

InGamePlay Review #1 H.I.D.E. H.I.D.E. by GS Game Studio InGamePlay Review is a video series where our in-house Game Designer Nathan Ball takes a look at the games which are using this exciting new ad format in interesting and creative ways. In this episode, he takes...

Visible but not annoying. The new rules of in-game advertising

Visible but not annoying. The new rules of in-game advertising We recently held a virtual roundtable. Our CEO Kristan Rivers joined Niki Chana Publisher Partnerships at Verizon Media, Nathaniel Barker Director of Business Development at Kolibri Games, Julien Bourhis...

Maintaining Player Immersion

Maintaining Player Immersion In-game ads are, of course, a necessity of business rather than design, but they can still be implemented with a level of artistry, to maintain your creative vision.  Player Immersion is one of the most important concepts in game design,...