InMobi – the time is right for ‘mobile product placement’

InMobi – the time is right for ‘mobile product placement’ Interview with David DiAngelo, VP of marketplace development at InMobi Anyone who has seen the movie Castaway will know what product placement is. Tom Hanks stars as a FedEx employee. He flies...

Mobile games trends 2021: key takeaways from MEF’s webinar

Mobile games trends 2021: key takeaways from MEF’s webinar AdInMo’s CEO Kristan Rivers recently participated in a industry discussion hosted by MEF and moderated by Omdia’s Senior Games Analyst George Jijiashvili, discussing key trends in mobile games. He was...

“Gamers are not who brands think they are”

“Gamers are not who brands think they are” On 18th February our CEO Kristan Rivers will participate in an industry panel hosted by the Mobile Ecosystem Forum looking at the top trends for mobile games in 2021. One of his fellow panellists will be Jonathan...

IAB UK Guide to Gaming

IAB UK Guide to Gaming An introduction to the world of gaming by IAB UK’s Gaming Group We are delighted to be part of IAB UK’s Gaming Group who has just launched its Guide to Gaming to help advertisers better understand the vast opportunities gaming...
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