AdInMo CEO joins mobile industry discussion with Activision & Omdia
We’re excited to join a fantastic line-up of speakers on 18th February where our very own CEO Kristan Rivers will be chatting about InGamePlay brand advertising as one of the key mobile gaming trends of 2021.
The mobile games market like many digital channels thrived in the pandemic and is expected to be worth $156bn in 2021 according to Omdia with mobile making up almost 60% of the total global games revenue according to App Annie. This session will dive into some of the key trends shaping the mobile games market and identify opportunities for the broader mobile ecosystem. Senior Gaming Analyst at Omdia will share their latest forecasts and moderate an expert panel to unpick this mainstream entertainment opportunity.
- Technology and gaming trends including cloud gaming & eSports
- Advertising trends & monetization business models
- Mobile games for customer and brand engagement
Register now – it’s free!
Speakers
George Jijiashvili
Senior Analyst, Omdia
Experienced industry analyst with a demonstrated history of working in the consumer technology space. Covering video gaming, virtual reality (VR), augmented reality (AR), wearables and other consumer devices and media content. Respected industry commentator, regularly quoted in mainstream publications including the Guardian, Forbes and The New York Times in addition to making TV appearances on the BBC and CNBC. Multilingual professional graduated from University of Westminster.
Jonathan Stringfield
VP and Global Head of Business Marketing, Measurement and Insights, Activision Blizzard Media
Media/Technology researcher, Empirically-focused Marketer, Sociologist, Measurement Scientist, Demographer. Quantitative research professional experienced in statistical analysis, experimental design, data management, presentations, leading teams, storytelling, and disseminating insights simply/cogently.
Kristan Rivers
CEO and Co-Founder, AdInMo
A creative executive with a career straddling the intersection of entertainment and technology, Kristan is now co-founder and CEO of AdInMo, the world’s first platform for non-intrusive InGamePlay ads for mobile games. Prior to AdInMo Kristan has held senior roles in Europe and Asia at digital entertainment companies including Paramount Pictures and I-play.
Juan Francisco Di Nucci
General Director, AWG
General Director of Avatar World Group (AWG). Since 2004 developing technology to monetize digital content and services. A key partner for telecom operators specialized in customer retention and maximizing ARPU.
Specializing in the mobile ecosystem and founded and invested in several tech sector companies.
